Vadinamma (transl. Sister-in-law) is an Indian Telugu-language television drama series which airs on Star Maa and streams on Disney+ Hotstar . The series premiered on 6 May 2019.[1] This is a remake of Tamil series Pandian Stores airing on Star Vijay . It stars Sujitha (reprising her role from original Tamil version), Prabhakar, Rajesh Dutta, Maheshwari, Raj and Priyanka. After running for three years the serial ended on 21 March 2022.
| Vadinamma | |
|---|---|
 | |
| Genre | Drama |
| Written by | S.Siva Sekar Priya Thambi |
| Directed by | Vasavi Kanth |
| Starring | Prabhakar Sujitha |
| Country of origin | India |
| Original language | Telugu |
| No. of seasons | 1 |
| No. of episodes | 808 |
| Production | |
| Producer | Prabhakar |
| Cinematography | G. Jayagopla Reddy |
| Editor | Mohammad Ajaruddin |
| Running time | 22 minutes |
| Production company | Sri Sumanohara Production Pvt Ltd |
| Original release | |
| Network | Star Maa |
| Release | 6 May 2019 – 21 March 2022 |
| Related | |
| Pandian Stores | |
Plot
It mainly focuses on the unity of a joint family headed by Sita and Raghuram, after the entry of new daughters-in-law, Shailu, Siri and Shilpa.[2]
Cast
Main
- Sujitha Dhanush as Seetha Mahalakshmi: Susheela's daughter; Bhaskar's sister; Raghuram's wife; Rishi's mother
- Krithika as Child Seetha
- Prabhakar as Raghuram: Gowri Shankar's son; Rajeshwari's step-son; Lakshman, Bharat and Nani's half-brother; Seetha's husband; Rishi's father
- Sravan Rajesh Dutta / Unknown as Lakshman: Rajeshwari and Gowri Shankar's eldest son; Bharat and Nani's brother; Raghuram's half-brother; Shailu's husband; Rishi's adoptive father
- Shourya as Child Lakshman
- Maheshwari as Shailaja aka Shailu: Janardhan and Subadhra's daughter; Lakshman's wife; Rishi's adoptive mother
- Raj as Bharat: Rajeshwari and Gowri Shankar's second son; Lakshman and Nani's brother; Raghuram's half-brother; Siri's husband; Vaidehi's father
- Chakri as Child Bharath
- Priyanka Naidu as Siri: Parvathi and Satyamurthy's daughter; Bharat's wife; Vaidehi's mother
- Ganesh Reddy as Nani: Rajeshwari and Gowri Shankar's youngest son; Bharat and Lakshman's brother; Raghuram's half-brother; Shilpa's husband
- Suji Thammishetty as Shilpa: Damayanti and Rajasekhar's younger daughter; Kalpana and Kishore's sister; Nani's wife
Recurring
- Sujatha Reddy as Rajeshwari: Gowri Shankar's widow; Lakshman, Bharat and Nani's mother; Raghuram's step-mother; Vaidehi's grandmother; Rishi's step-grandmother
- Shiva Parvathy / Rajyalakshmi / Nirmala Reddy as Parvathy: Satyamurthy's wife; Siri's mother; Vaidehi's grandmother
- Bhargav Rao as Sathyamurthy: Parvathy's husband; Siri's father; Vaidehi's grandfather
- Chitram Seenu as Papa Rao: Vijaya's husband; Baby's father
- Usha Sri as Vijaya: Papa Rao's wife; Baby's mother
- Rajendra as MLA Janardhan: Subadhra's husband; Shailu's father
- Kondaveeti Sangeetha as Damayanti: Rajasekar's wife; Shilpa, Kalpana and Kishore's mother (2021–2022)
- Naveena as Subadhra: Janardhan's wife; Shailu's mother
- Manjula Paritala as Amrutha: Raghuram's relative and fake wife; Varshita's mother
- Unknown as Kishore: Damayanti and Rajasekar's son; Kalpana and Shilpa's brother
- Baby Nandhita as Varshita: Amrutha's daughter; Raghuram's fake daughter
- Unknown as Kalpana: Damayanti and Rajasekar's elder daughter; Kishore and Shilpa's sister; Avinash's wife
- Unknown as Avinash: Kalpana's husband
- Unknown as Susheela: Bhaskar and Seetha's mother; Rishi's grandmother
- Vijay Bhargav as Bhaskar: Susheela's son; Seetha's brother; Durga's husband; Raghuram's best friend
- Madhulika as Durga: Bhaskar's wife
Cameo appearance
- Amardeep Chowdary as Rama
- Sreeharsha Chaganti as Abhi
- Krishna Koushik as Raja Gopal
- Madhavi Latha as Raja Gopal's wife
Production
In late March 2020, the production and broadcasting of the series halted along with all other Indian television series and films owing COVID-19 outbreak in India.[3][4] It resumed after three months in June 2020.[5]
Reception
Critics
The Times of India stated, "The old wine in a new bottle that celebrates middle class family emotions has struck a chord with the masses."[6]
Viewership and ratings
The series became one of the top five watched Telugu GEC after its time change from afternoon 3:00 pm (IST) to night 7:00 pm (IST) in June 2019 until again being shifted from 7:00 pm in week 49, 2020 despite being in top 3.[7][8][9] As in December 2019, it was at second position with ratings more than about 15 TVR after Karthika Deepam.[10]
| Week and year | BARC viewership (Telugu GEC) | Ref(s) | |
|---|---|---|---|
| Impressions (in millions) | Ranking | ||
| Week 31, 2019 | 8.04 | 3 | [11] |
| Week 43, 2019 | 10.36 | 2 | [12] |
| Week 49, 2019 | 10.72 | 2 | [13] |
| Week 50, 2019 | 10.44 | 2 | [14] |
| Week 8, 2020 | 8.50 | 3 | [15] |
| Week 28, 2020 | 7.23 | 3 | [16] |
| Week 33, 2020 | 8.61 | 4 | [17] |
| Week 37, 2020 | 9.72 | 3 | [18] |
| Week 42, 2020 | 10.82 | 3 | [19] |
| Week 44, 2020 | 10.39 | 3 | [20] |
| Week 46, 2020 | 9.80 | 3 | [21] |
| Week 48, 2020 | 9.87 | 3 | [22] |
Adaptations
| Language | Title | Original release | Network(s) | Last aired | Notes |
|---|---|---|---|---|---|
| Tamil | Pandian Stores பாண்டியன் ஸ்டோர்ஸ் | 1 October 2018 | Star Vijay | 28 October 2023 | Original |
| Telugu | Vadinamma వదినమ్మ | 6 May 2019 | Star Maa | 21 March 2022 | Remake |
| Marathi | Sahkutumb Sahparivar सहकुटुंब सहपरिवार | 24 February 2020 | Star Pravah | 3 August 2023 | |
| Bengali | Bhaggolokkhi ভাগ্যলক্ষী | 31 August 2020 | Star Jalsha | 21 March 2021 | |
| Malayalam | Santhwanam സാന്ത്വനം | 21 September 2020 | Asianet | 27 January 2024 | |
| Hindi | Gupta Brothers गुप्ता ब्रदर्स | 5 October 2020 | Star Bharat | 26 January 2021 | |
| Pandya Store पंड्या स्टोर | 25 January 2021 | StarPlus | 26 May 2024 |
