The Subaru Stella is a 5-door kei car produced by Subaru starting in June 2006. The Stella is based on the same architecture as the Subaru R2. It can be considered as a direct replacement of the Subaru Pleo, although the Pleo soldiered on for another four years. It was Subaru's re-entry into the market segment dominated by the Suzuki Wagon R and the Daihatsu Move, hoping to recapture market share after the R2's lower-than-expected sales. The Stella's dimensions are more parking structure-friendly where vehicle stacking is utilized over the Pleo. The most recent generation Stella is a rebadged Daihatsu Move.
| Subaru Stella | |
|---|---|
 | |
| Overview | |
| Manufacturer | Subaru (2006–2011) Daihatsu (2011–2023) |
| Also called | Daihatsu Move (2011–2023) |
| Production | 2006–2024 |
| Body and chassis | |
| Class | Kei car |
| Body style | 5-door hatchback |
| Layout | Front-engine, front-wheel-drive or all-wheel-drive |
| Powertrain | |
| Engine | 658 cc EN07D DOHC AVCS I 4 658 cc EN07X DOHC I 4 supercharged 40 kW electric motor |
| Transmission | 5-speed manual iCVT |
| Dimensions | |
| Wheelbase | 2,360 mm (92.9 in) |
| Length | 3,395 mm (133.7 in) |
| Width | 1,475 mm (58.1 in) |
| Height | 1,645 mm (64.8 in) |
| Curb weight | 930 kg (2,050.3 lb) |
The name Stella is Italian for "star", a reference to Subaru being the Japanese name for the Pleiades star cluster.
Electric version
In June 2008, Subaru unveiled a concept version on an electric vehicle by combining the Stella platform with the electric drive from the Subaru R1e,[1] which uses TEPCO lithium-ion batteries.[2]
It was showcased at the G8 Summit on 7 July 2008.[2] Fuji announced in June 2009 that it planned to sell 170 units through March 2010, primarily to fleet and government users in Japan, with deliveries beginning in late July.[3]
It was also intended to be sold in the European Union starting September 2010,[4] but never was.
Successor
Due to the 2008 investment of Toyota,[5] the Stella was replaced by a rebadged Daihatsu (a Toyota subsidiary).[6] Subaru immediately started selling one rebadged Toyota, the Subaru Dex, but kept making the Stella and some other kei products for a few years longer than initially planned. The second-generation Stella (model code LA100) was introduced in Japan on 11 May 2011 and is a rebadged Daihatsu Move.
Stella (second generation)
Stella (third generation)
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Sales
| Year | Japan[7] |
|---|---|
| 2006 | 36,295 |
| 2007 | 49,958 |
| 2008 | 44,836 |
| 2009 | 33,680 |
| 2010 | 29,333 |
| 2011 | 23,205 |
| 2012 | 21,821 |
| 2013 | 23,439 |
| 2014 | 14,927 |
| 2015 | 15,841 |
| 2016 | 11,742 |
| 2017 | 7,037 |
| 2018 | 6,560 |
| 2019 | 5,416 |
| 2020 | 4,149 |
| 2021 | 3,097 |
| 2022 | 3,475 |
| 2023 | 1,700 |
References
