Provenza (song)

"Provenza" (Spanish for "Provence"; stylized in all caps)[1] is a song by Colombian singer-songwriter Karol G.[2] It was written by Karol G, Keityn and Ovy on the Drums, and produced by the latter. The song was released on April 21, 2022, through Universal Music Latino, as the lead single from her fourth studio album, Mañana Será Bonito.[3]

"Provenza"
Single by Karol G
from the album Mañana Será Bonito
LanguageSpanish
English title"Provence"
ReleasedApril 21, 2022 (2022-04-21)
Genre
Length3:30
LabelUniversal Latino
Songwriter(s)
Producer(s)Ovy on the Drums
Karol G singles chronology
"Un Viaje"
(2022)
"Provenza"
(2022)
"Gatúbela"
(2022)

Background

The song was announced two days prior to its release on April 19, 2022, through Karol G's social media platforms.[4] The song was released on April 21, 2022.[3]

Composition

Produced by Ovy on the Drums, "Provenza" is a song that fuses the tropical rhythms of the afro-beat and reggaeton.[5] Is written in the key of D♭ major, with a moderately fast tempo of 111 beats per minute.[6]

Critical reception

Jessica Roiz from Billboard stated: "From its feel-good melody to its lyrics full of fresh air and freedom, the lilting, calypso-esque dance beat is a whole vibe."[7]

Commercial performance

"Provenza" debuted at number 36 on the US Billboard Hot 100 chart dated May 7, 2022. It became the highest debut for a Spanish song by a female artist on the chart's history. The following week the song reached its peak at number 25 on the chart dated May 14, 2022. The song became the highest charting Spanish song by a female soloist on the Billboard Hot 100 chart history, later surpassed by Giraldo herself with "Mi Ex Tenía Razón".

On the US Billboard Hot Latin Songs chart dated May 7, 2022 the song debuted at number 2, becoming Giraldo's highest peaking song as a soloist on the chart. The following week the song reached the top spot on the chart dated May 14, 2022, becoming her first number 1 song as a soloist on the chart and fifth overall.

On the Billboard Global 200 the song debuted at number 15 on the chart dated May 7, 2022. The following week the song reached its peak at number 6. It became Giraldo's highest peaking song as a soloist.

Awards and nominations

Awards and nominations for "Provenza"
YearCeremonyCategoryResult
2022American Music AwardsFavorite Latin SongNominated
Billboard Latin Music AwardsLatin Pop Song of the YearNominated
Latin Grammy AwardsRecord of the YearNominated
Song of the YearNominated
Los 40 Music AwardsBest Latin SongNominated
Best Latin VideoNominated
Premios JuventudCatchiest SongWon
Premios QuieroBest Urban VideoNominated
2023Heat Latin Music AwardsSong of the YearWon
iHeartRadio Music AwardsLatin Pop/Reggaeton Song of the YearNominated
Latin American Music AwardsFavorite Pop SongWon
Premios Lo Nuestro AwardsUrban Song of the YearWon
Premios Nuestra TierraSong of the YearNominated
Premios Tu Música UrbanoSong of the YearWon
Rolling Stone en Español AwardsSong of the YearNominated
Music Video of the YearNominated
Spotify PlaquesOne Billion Streams AwardWon
2024BMI Latin AwardsAward Winning SongWon

Music video

The music video for "Provenza" was directed by Pedro Artola and was released on Karol G's YouTube channel on April 21, 2022.[8] The music video takes place throughout the island of Lanzarote.[9]

Live performances

Giraldo performed the song live for the first time at the Coachella Valley Music and Arts Festival on April 24, 2022 and second time on April 25, 2022.[10] On September 7, 2022, Karol G embarked on the Strip Love Tour, where "Provenza" present during the whole tour set list. At the 23rd Annual Latin Grammy Awards, held on November 17, 2022, Karol G performed a mash-up of "Provenza", "Gatúbela" and "Cairo". On February 19, 2023, Karol G was the headlining act for Viña Del Mar International Song Festival, where "Provenza" was performed.[11] On March 10, 2023, Karol G performed "Provenza" in Puerto Rico for a three-day stadium-show to promote the album Mañana Será Bonito. On August 10, 2023, Karol G embarked on the arena-stadium Mañana Será Bonito Tour, where "Provenza" is present throughout the set list.

Charts

Year-end charts

2022 year-end chart performance for "Provenza"
Chart (2022)Position
Global 200 (Billboard)[47]32
Spain (PROMUSICAE)[48]13
US Billboard Hot 100[49]63
US Hot Latin Songs (Billboard)[50]5
2023 year-end chart performance for "Provenza"
Chart (2023)Position
Global 200 (Billboard)[51]121
Spain (PROMUSICAE)[52]63
US Hot Latin Songs (Billboard)[53]85

Certifications

Certifications and sales for "Provenza"
RegionCertificationCertified units/sales
Argentina (CAPIF)[54]Platinum20,000*
Canada (Music Canada)[55]Platinum80,000
Italy (FIMI)[56]Platinum100,000
Portugal (AFP)[57]Platinum10,000
Spain (PROMUSICAE)[58]7× Platinum420,000
United States (RIAA)[59]36× Platinum (Latin)2,160,000
Streaming
Central America (CFC)[60]Platinum7,000,000

* Sales figures based on certification alone.
Sales+streaming figures based on certification alone.
Streaming-only figures based on certification alone.

Release history

Release history for "Provenza"
RegionDateFormatLabel(s)Ref.
VariousApril 21, 2022Universal Latino[61][62][1]
United StatesJune 7, 2022[63]

"Provenza (Remix)"

"Provenza (Remix)"
Song by Karol G and Tiësto
from the album Mañana Será Bonito (Bichota Season)
LanguageSpanish
ReleasedAugust 11, 2023 (2023-08-11)
Length3:08
LabelUniversal Latino
Songwriter(s)
Producer(s)

A remix version of "Provenza" titled "Provenza (Remix)", was released on August 11, 2023, as part of Mañana Será Bonito (Bichota Season), Karol G's second mixtape.

Background

"Provenza (Remix)" was teased for the first time on the electronic dance music festival Tomorrowland on July 29, 2022, where Karol G performed the song with Tiësto as a surprise appearance.[64] On February 19, 2023, Giraldo was the headlining act for Viña Del Mar International Song Festival, where the song was performed for the second time.

On July 31, 2023, Mañana Será Bonito (Bichota Season) was announced.[65] On August 7, 2023, Giraldo revealed the track list, where "Provenza (Remix)" was featured. The song was released on August 11, 2023, alongside the mixtape's release.[66]

Charts

Weekly chart performance for "Provenza (Remix)"
Chart (2023)Peak
position
US Hot Dance/Electronic Songs (Billboard)[67]4
US Hot Latin Songs (Billboard)[68]36

References